Gold suction secret?! Why is it addictive to playing Slot machine?

By okdbets｜2022-09-20T05:48:00Z

Guess Slots for Casino Revenue How much is the contribution? What is a “obsession with small probability events”? How to firmly attract gamblers to the four feedback mechanism of slot machines?

Have you ever traveled to Las Vegas, Macau? If so, have you ever tried your luck at a casino in a local hotel?

A friend said that every time before entering the casino, due to worry about their addiction to gambling, will give most of their belongings The other side, only a small amount of chips left on the body. However, soon, they lost these chips, and then the two will look for each other in the casino, take their money in exchange for more chips...

It is true that most people rarely get involved in casinos, or even just seen on the movies. In our view, the casino is like a “big money pit”, there are a large number of gambling games, such as blackjack, Russian turntable, Texas Hold'em, etc., easily be able to put the hands of gamblers chips win away.

But you may not know is that these gambling games mentioned above, “gold efficiency” are far less than A humble gambling device — slot machines.

How Slot Machines Appear?

In 1895, Charles Faye invented a machine with a tiger pattern. He did not think that this afterlife is known as slot machines equipment, will become countless people crazy gambling equipment.

Slot machines are very simple to use, no need for guidance, just put the chips into the slot, then pull The rocker arm on one side, the pattern in the slot machine glass frame will spin wildly, and when the rotation gradually slowly and tends to stop, as long as there are specific graphics (such as three “seven”), the machine will spit out a lot of tokens, This will undoubtedly promote the game player's brain to secrete a lot of dopamine, but also make people standing on the side of the spectator eager to try.

Not only that, the most exciting thing about slot machines is that the top of the machine is generally equipped with a cumulative bonus pool When the game player pulled a jackpot, all the bonuses in the pool to you, let you produce a small amount of chips can be a small fight big illusion.

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Four types of slot machine feedback mechanism

Slot machines also have four feedback mechanisms that firmly attract consumers to sit in front of the same machine:

The first, vocal stimulation.People is the sensory animal, when using slot machines, will Repeat a series of actions such as coins, trolley and electronic music with a sense of rhythm, these feedback are deeply affected people's emotions, although ten coins may only be produced once or twice, but the small prize, accompanied by the machine The music stimulation, enough to amplify the thrill of gamblers after winning a small prize, encourage you to put more chips to continue the game.
Second, free meals.Continuous losing money no matter who is a huge hit, can cause gamblers to outrage and leave, reduce slot machine usage. In order to maintain the probability, the casino will arrange a beautiful waiter to “lucky ambassador” in the capacity of giving free drinks, meal vouchers and even tokens to gamblers on the verge of collapse, which will undoubtedly soothe their feelings of injury, Motivate gamblers to revive and fight again.
Third, data boost. “Lucky Ambassador” is a wonderful idea, but it requires some manpower costs, and it takes experience to determine whether the gambler is on the verge of collapse.Modern big data technology provides a perfect solution — through statistics and algorithms, big data predicts which gamblers will be leaving the table soon, when the machine will give the gamblers who will leave the table a medium intensity The positive feedback to get him in the award at once. This “guest” is more than one level more efficient than the “lucky ambassador” approach.
The fourth, sinking cost. The reason the slot machine's bonus pool stands on top of the machine with a striking number, is to inspire gamblers to hate sinking costs. Gamblers every time they put chips will immediately increase the number of bonus pool, which makes him whenever the idea of leaving the heart, will be reluctant to have invested a lot of sinking costs and dispel the idea of leaving the scene, tell yourself Insist on it, maybe next time you can put the old back. Of course, it is due to this psychological mechanism that led to gamblers disguise the situation of property.

Why are slot machines so attractive to gamblers? Why would they rather risk having nothing to play?

What is “obsessed with small chance events”?

Small Chance of Obsession refers to a big reversal in people's decision preferences when our inputs are minimal, but the benefits are huge, shifting from risk aversion to preference risk.

For example, if you invest two dollars in a two-color ball lottery, it is possible to win five million dollars, despite winning the jackpot. With only one in 17 million odds, the equivalent of flying once a day and encountering an aircraft crash for 8,000 200 years. But because the investment is too small, a note only need to spend two dollars, with a little investment can be exchanged for a chance to achieve a “rich night”, therefore, attract people to continue to “weave dreams” for their own fantasy One day I can become the lucky person who is blessed by heaven.

As we often hear lottery ads: “Lottery winnings are your deposit, but you forgot your password. You need two dollars each time you enter your password.”

After learning about the “Obsession Small Chance Event” decision model, let's go back to the topic of slot machines. The attraction of slot machines lies in a small fight, allowing you to use a chip (ten dollars) into exchange for a chance to win all the bonuses in the pool.

As we often hear lottery ads: “Lottery winnings are your deposit, but you forgot your password. You need two dollars each time you enter your password.”

After learning about the “Obsession Small Chance Event” decision model, let's go back to the topic of slot machines. The attraction of slot machines lies in a small fight, allowing you to use a chip (ten dollars) into exchange for a chance to win all the bonuses in the pool.

Loving and hate slot machines

Slot machines why they will become the killer equipment in the casino, for the casino It is due to the fact that it fits perfectly into the decision model of “obsessed with small probability events” in the prospect theory. That is, when our investment is minimal, but the benefits are huge, people's decision preferences are reversed, shifting from risk aversion to preference risk.

At the same time, we also understand the mechanism to let gamblers sit in front of the same machine feedback mechanism, these feedback mechanisms Let everyone who indulge in it can't extricate themselves and do not look back on the road to addiction. Therefore, when playing the game, also remember the instant stop loss, in order to have a good experience of the fun of the game.

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